Category Archives: Press Releases

Okabashi Announces new “Indigo” Additions for 2014

Okabashi Expands “Indigo” Line of Flip-Flops to Include Three New Styles

 

New styles reflect company’s commitment to eco-friendly and comfortable designs,

while extending reach into a younger demographic

 

Buford, Ga. – April 22, 2014 – Okabashi, a family-owned shoe designer and manufacturer, today announced the expansion of its popular “Indigo” line of flip-flops. Remaining true to the brand’s core values, the line is eco-friendly, fashionable and emphasizes full-body health benefits through comfort. First launched in 2013, the “Indigo” line targeted both women and men in a younger, more active demographic. The expanded line now features three additional women’s styles.

Okabashi’s sandals, flip-flops and clogs are recyclable and made from the company’s proprietary material, Microplast, which is durable, slip resistant and easy to clean. Endorsed by the American Chiropractic Association (ACA), all Okabashi shoes feature an ergonomic foot-bed that provides superior arch support, a heel cup for proper alignment of the feet and spine, as well as massage beads that aid in circulation. Like all other Okabashi shoes, the new “Indigo” line is vegan friendly, anti-odor, free of latex and BPA, machine washable, dishwasher safe, and backed by a two-year guarantee.

“Our main goal is to provide comfortable and fashionable shoes that promote good health to our customers, and we have done so successfully for the past 30 years,” said Kerry Cunningham, vice president of finance for Okabashi. “In 2014, we’re focusing on our younger customer base that is fun, active and cares about the environment, beginning with our recent additions to the ‘Indigo’ line.”

The original “Indigo” lineup featured Women’s Indigo Marina Flip-Flops, Women’s Indigo Ocean Flip-Flops and Men’s Indigo Flip-Flops. New additions to the line include:

  • Women’s Indigo Classic Flip-Flops: Available in three color combinations of horizontal stripes, this style is based on the company’s classic design, offering a narrow foot-bed and high arch support in addition to a woven fabric strap and a 1-inch heel.
  • Women’s Indigo Active Flip-Flops: Available in three color combinations of vertical stripes, this style features a woven fabric strap with a soft, neoprene backing and a 1-inch heel.
  • Women’s Indigo Sport Flip-Flops: Available in three, dual-tone color combinations, this style features a woven fabric strap with a waterproof Microplast backing and a 1-inch heel.

“The entire ‘Indigo’ line is well designed and comfortable to support our younger consumers’ more active lifestyles,” said Jonathan Spoerke, director of design and innovation for Okabashi. “The new additions really complement the original styles, featuring bright color schemes and patterns that are on trend in the fashion industry today – perfect for the generation that wants to look good and feel good.”

Headquartered in Buford, Ga., Okabashi’s entire collection is made in full in the United States. Designing, manufacturing and selling the shoes domestically results in a reduced carbon footprint, provides jobs and financial growth to the local economy, and encourages the adoption of an active and healthy lifestyle for consumers. Okabashi’s manufacturing process is virtually waste-free, and the company offers a post-consumer recycling program that invites customers to return their well-loved and worn Okabashi shoes to its factory for recycling and, in turn, customers receive a discount on their next purchase.

“Like our slogan says, we want to give our customers ‘more than a shoe,’” Cunningham said. “Our brand is about encouraging people to have pride in our country and take care of our environment. This is something that we believe everyone – no matter their age – can get behind.”

Okabashi shoes can be purchased online and at participating CVS, Walmart, Walgreens and Whole Foods stores. To learn more about Okabashi and its complete collection, call 1.800.443.6573 or visit www.okabashi.com.

About Okabashi

Okabashi is a family-owned business that has focused on designing and manufacturing comfortable and eco-friendly shoes since 1984. For 30 years, the company has set itself apart from other major footwear manufacturers by producing a shoe that is “more than a shoe.” Designed with superior arch support and a massaging insole, Okabashi sandals, flip-flops and clogs are made in Buford, Ga. They are recyclable, vegan friendly, anti-odor, anti-slip, free of latex and BPA, machine washable, dishwasher safe, and backed by a two-year guarantee. Okabashi has sold more than 25 million pairs of shoes worldwide. For more information, call 1.800.443.6573 or visit www.okabashi.com.

For media relations, please contact:

Lindley Presley                                                                       Amanda DeMarcus
Phone: 770.649.0880, ext. 309                                               Phone: 770.649.0880, ext. 315

Email: lpresley@brandwarepr.com                                        Email: ademarcus@brandwarepr.com

 

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Okabashi Supports Breast Cancer Awareness Month

It’s hard to believe, but October is already here! With the cooler temps also comes Breast Cancer Awareness month.  This year, Okabashi is proud to announce that we will donate 10% of the proceeds from every pink pair of shoes sold this month to the American Cancer Society’s “Making Strides Against Breast Cancer”.  Please help us show support for this wonderful cause – together we can make a difference! Learn more and see all the pink styles here.

BCA_Month_Homepage

Okabashi Expansion into Private Label

Post Event Press Release
FOR IMMEDIATE RELEASE

Okabashi Brands Inc. announces expansion into private label and new jobs created

Friday, April 20, 2012- Buford, GA: Okabashi Brands announced today its expansion into private label and the effects on the local community.

Okabashi employees, members of the Gwinnett County Chamber, and key invited guests were on hand to discuss the jobs and business growth in Gwinnett County based on the 28 year-old brand’s expansion. The new development into private label aims to add an additional 150 new jobs to the State and is working to bring a number of companies back to being “made in America” while maintaining competitive production costs.

Okabashi CEO, Bahman Irvani, addresses the development, “Years ago we would hear about factories closing every week… somehow Okabashi has survived thanks to the hard work our team put in and our quality of manufacturing.  Finally 28 years later trends are different-now the tide is turning back to being American made.   This is where Okabashi comes in.”

Gwinnett County and Buford City officials, Chairman Charlotte Nash and Chairman Phillip Beard spoke to the attendees in support of the expansion announcement.

“I’m proud that a company like Okabashi is thriving right here in Gwinnett County and grateful for the new jobs this expansion will create. Okabashi is doing many things right – providing a great product at a great price, providing good jobs for local residents, making sound investments for the future, and doing it all in ways that are sensitive to the environment,” said Gwinnett County Board of Commissioners Chairman Charlotte Nash.

 

About Okabashi Brands, Inc. 

Okabashi Brands is the leading U.S. based manufacturer of eco friendly casual footwear and sold in over 20,000 stores worldwide. The company produces shoes that are recyclable, waterproof, non-slip and ergonomically designed with massaging foot beds at price points under $50.  Founded in 1984, Okabashi Brands prides itself on being 100% recyclable, 100% USA-made and 100% comfortable.

Press Contact:
Meredith Garcia, Meredithg@okabashi.com , +1.678.730.5332

For more information please visit www.okabashi.com or for our latest news follow Okabashi on Facebook.

Okabashi: Spring 2012 collection

Okabshi 2012 Collection Maui Colorsa range of colors, but always Green

December 1, 2011- ATLANTA- This spring, Okabashi, the leading U.S. manufacturer of environmentally friendly comfort footwear is excited to launch the new “a range of colors, but always Green” campaign.

The campaign, which launches in April 2012 is the opportunity to reintroduce to the public that not only are Okabashi shoes beneficial to your health, but are beneficial to the environment as well!

Okabashi has spent the last 28 years working on a material that is comfortable, durable, and recyclable. This focus coupled with the company’s internal lean manufacturing culture has rendered the manufacturing facility virtually waste free.

The result: this year alone Okabashi was able to reintroduce and reuse over 100,000 lbs of scrap shoes.  That is 10 tractor-trailers full of scrap that would have otherwise been sent to a landfill or have ended up in our oceans.

All Okabashi shoes are made in Buford, GA. By producing domestically, Okabashi is drastically limiting the fuel necessary to transport shoes from the factory to consumers. In fact, Okabashi shoes travel an average of 700 miles compared to imports, which travel 10,000 miles on average to get to a typical US home.  This means a huge reduction in our carbon footprint.

Okabashi’s unbeatable features:
• 100% recyclable and contains 30% recycled material  (Good for the Planet)

• Supportive with a massaging insole that helps relieve foot and back pain. (Good for YOU)

• Guaranteed for 2 years & all styles less then $20 (Good for your pocket!)

• Made in the USA -Buford, GA to be exact! (Good for the U.S.)

• Dishwasher-safe and machine washable (Good for clean shoes)

• Antimicrobial agents and odor resistant (Good to prevent bacteria)

• Anti-slip (Good for locker room showers)

• Completely water-proof (Good for longevity)

• The ONLY shoe endorsed by the American Chiropractic Association (Good to be noticed!)

About Okabashi Brands, Inc.
With all manufacturing based in Buford, GA, Okabashi has produced wellness-oriented casual footwear in the United States since 1984. All Okabashi footwear is designed with a massaging insole, superior arch support and ergonomic foot beds. For environmental wellness, Okabashi operates a clean manufacturing facility, which produces 100% recyclable shoes.

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Cyber Monday Deal

Okabashi Shoes Announce Cyber Monday Deal: The More You Buy- The More You Save!

November 22, 2011- ATLANTA- Okabashi Brands, the leading U.S. manufacturer of 100% recyclable comfort shoes, give footwear enthusiast one more reason to get online this Cyber Monday. The already affordable line (with every regular season shoe under a $20 price point) announces The More You Buy- The More You Save Cyber Monday Deal!

For one day only, take $5 off your order for every 2 pairs sold on www.okabashi.com .
For example:

  • 2 pairs = $5 off
  • 4 pairs = $10 off
  • 6 pairs = $15 off
    and so on…

Offer valid until 11:59PM EST on Monday, November 28, 2011.
Just enter promotion code THANKFUL at checkout and remember that shipping is always FREE with all purchases of $40 or more.

Why buy Okabashi?  For our unbeatable features:

• 100% recyclable and contains 30% recycled material
• Supportive with a massaging insole that helps relieve foot and back pain.
• Guaranteed for 2 years
• Made in the USA
• Dishwasher-safe and machine washable
• Antimicrobial agents and odor resistant
• Anti-slip
• Completely water proof (will not change shape or fade)
• The ONLY shoe endorsed by the American Chiropractic Association (ACA)

For more information, images or samples contact Meredith Garcia @ 678.730.5332 or Meredithg@okabashi.com

Bonus: Have your Cyber Monday purchase mean something! For every pair of Okabashi shoes purchased online through December 31st, Okabashi Brands will donate a pair of shoes to a homeless student in need.

About Okabashi Brands, Inc.
With all manufacturing based in Buford, GA, Okabashi has produced wellness-oriented casual footwear in the United States since 1984. All Okabashi footwear is designed with a massaging insole, superior arch support and ergonomic foot beds. For environmental wellness, Okabashi operates a clean manufacturing facility, which produces 100% recyclable shoes.

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Holidays with Sole


DOING GOOD THIS HOLIDAY SEASON WITH
OKABASHI SHOES AND BETTER WORLD BOOKS  

 October 20, 2011- ATLANTA- Okabashi Brands, the leading U.S. manufacturer of 100% recyclable shoes, is proud to announce Holidays with SOLE, in conjunction with fellow Atlanta based Better World Books.

Starting November 1, 2011, for every pair of Okabashi shoes purchased online through December 31st, Okabashi Brands will donate a pair of shoes to a homeless student in need.  Better World Books will also be conducting a parallel program by donating an age-appropriate book for every book sold on their website.  Donations will be distributed to Atlanta area schools.

“At any given time there are 12 million American children at risk of becoming homeless,” says Okabashi  CEO Bahman Irvani. “While we can’t help everyone, every little bit counts and we are working hard to do our part to make a positive impact for children within our community.”

Even more reasons to buy this unbeatable shoe. All Okabashi shoes are:

• 100% recyclable and contains up to 30% recycled material
• Supportive with a massaging insole that helps relieve foot and back pain.
• Guaranteed for 2 years
• Made in the USA
• Dishwasher-safe and machine washable
• Antimicrobial agents and odor resistant
• Anti-slip
• Completely water proof (will not change shape or fade)
• The ONLY shoe endorsed by the American Chiropractic Association (ACA)

About Better World Books:  

Better World Books (www.BetterWorldBooks.com) is a for-profit social enterprise that collects and sells books online matching each purchase with a donation, book for book, and with each sale generating funds for literacy initiatives. With more than eight million new and used titles in stock, Better World Books is a self-sustaining company that balances the social, economic and environmental values of its stakeholders. Better World Books diverts books from landfills by conducting book drives on thousands of college campuses and libraries. Since its founding in 2003, the Atlanta, GA.-based company has raised over $10 million for libraries and literacy, donated over 5 million books; re-used or recycled over 64 million books and achieved 23,000 tons of carbon offsets through carbon balanced shipping.

About Okabashi Brands:
With all manufacturing based in Buford, GA, Okabashi has produced wellness-oriented casual footwear in the United States since 1984. All Okabashi footwear is designed with a massaging insole, superior arch support and ergonomic foot beds. For environmental wellness, Okabashi operates a clean manufacturing facility, which only produces 100% recyclable shoes.  To learn more www.okabashi.com

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Okabashi: The Perfect Summer Accessory for Under $20

February 23, 2011- Atlanta, GA: Gearing up for the summer, but don’t want to spend a lot on a new pair of beach/ pool shoes?  Fear not- OKABASHI shoes are GOOD FOR YOUR POCKET at less than $20 a pair.

But what makes this shoe stand out amongst the rest?

AMAZING unbeatable features:

  • 100% recyclable and contain 30% recycled material
  • Ergonomic foot bed with massaging insoles
  • Guaranteed for 2 years (If they break with the wear & tear of summer get a new pair on us!)
  • Made in the USA
  • Dishwasher-safe and machine washable
  • Antimicrobial agents and odor resistant
  • Anti-slip
  • Completely water proof (will not change shape or fade)
  • Endorsed by the American Chiropractic Association (ACA)

 

 

 

 

 

 

 

 

See more styles at www.okabashi.com

Celebrate the 12 Days of Christmas with Okabashi- A dozen shoes for $100!

Atlanta, GA- Starting November 1, 2010 Okabashi- the greenest & most comfortable shoe around- will begin its a dozen shoes for $100 holiday promotion.

The process is easy- customers can simply go to www.okabashi.com and plug in their desired order; tell us each shoe, size & color and when you reach a dozen… there it is… ONLY $100.   Styles include men’s, women’s and kid’s shoes in a variety of styles and colors including flip flops, casual slides, mid-heels, sandals and clogs.


Why a dozen for $100?

-  Be the coolest person in a cubical & buy for your office mates.

-  Planning a getaway with friends? Bring a pair for all to start the trip off right!

-  New Year, New You; One for each of your gym buddies.

-  Be a bigger hit than grandma’s pie at X-mas dinner- a shoe for every place set.

And the best part- any order over $40 on Okabashi.com is ALWAYS shipped free- so no additional cost upon checkout (other than tax of course!)


Why buy Okabashi? For our unbeatable features:

• 100% recyclable and contains 30% recycled material
• Supportive with a massaging insole that helps relieve foot and back pain.
• Guaranteed for 2 years
• Made in the USA
• Dishwasher-safe and machine washable
• Antimicrobial and odor resistant
• Anti-slip
• Completely water proof (will not change shape or fade)
• The ONLY shoe endorsed by the American Chiropractic Association (ACA)

 

About Okabashi Brands, Inc.

With all manufacturing based in Buford, GA, Okabashi has produced wellness-oriented casual footwear in the United States since 1984. All Okabashi footwear is designed with a massaging insole, superior arch support and ergonomic foot beds. For environmental wellness, Okabashi operates a clean manufacturing facility, which only produces 100% recyclable shoes.

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The Clog is Back: OKABASHI, the all-purpose travel shoe

The Okabashi Clog is the essential shoe for smart travelers the world over. This lightweight footwear is ideal for fishing the open waters, a vespa ride in Florence, walking through Prague or anywhere inquiring feet wish to adventure.

The Okabashi Clog retails for an affordable $14.99 and is available Online http://www.okabashi.com/ds-clog.aspx and mass retailers around the country.

Unbeatable features:
• 100% recyclable and contain 30% recycled material
• Supportive with a massaging insole that helps relieve foot and back pain.
• Guaranteed for 2 years
• Made in the USA
• Dishwasher-safe and machine washable
• Odor resistant
• Anti-slip
• Completely water proof (will not change shape or fade)
• Endorsed by the American Chiropractic Association (ACA)

About Okabashi Brands, Inc.
With all manufacturing based in Buford, GA, Okabashi has produced wellness-oriented casual footwear in the United States since 1984. All Okabashi footwear is designed with a massaging insole, superior arch support and ergonomic foot beds. For environmental wellness, Okabashi operates a clean manufacturing facility, which only produces 100% recyclable shoes. Customers can find men’s, women’s and kid’s shoes in a variety of styles and colors. Shoe collections include flip flops, casual slides, mid-heels, sandals and clogs.

For more information, visit our website at www.okabashi.com or contact Meredith Garcia @ 678.730.5332 or Meredithg@okabashi.com

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Okabashi Shoes are Made in America (Buford, GA to be exact!)

ATLANTA, June 9, 2010- With Independence Day a mere month away Okabashi, a family owned local shoe manufacturing company, reflects on how it has beaten the odds & thrived for more than 25 years.

With production based just 40 miles north of Atlanta, Okabashi remains committed to keeping all of its manufacturing and distribution functions in the US.   Today only less than 2% of shoes sold in the US are manufactured here, and this trend has decimated the shoe manufacturing industry over the past two decades. Okabashi has bucked this trend and produced a domestic product that outperforms overseas competition on design, durability and value.

“We have been fortunate in being able to take the long view,” said Bahman Irvani, President and CEO. “Okabashi has strived and succeeded in delivering what we internally call an ‘Honest’ product.  This means that our consumers have ended up getting more than what they pay for and what they expect.  This we have achieved by working hard on design and focusing on shoes with extraordinary footbeds.”

Good for the USA- here are the facts:

  • Okabashi employees over 250 full time and factory employees in its Buford plant.
  • Okabashi shoes travel an average of 700 miles, compared to imported shoes, which travel an average of 11,600 miles to get to the average US home.  This means a huge reduction in the carbon footprint of the product.
  • Through Okabashi, many other local suppliers and businesses survive and prosper.
  • Okabashi has created a substantial following for its products in the US, having manufactured and sold over 30 million pairs, with many of its consumers having purchased multiple pairs.
  • Okabashi stands behind the quality of its products by offering a two year guarantee

About Okabashi Brands, Inc.

All Okabashi footwear is designed with a massaging insole, superior arch support and ergonomic foot beds.  For environmental wellness, Okabashi operates a clean manufacturing facility, which only produces 100% recyclable shoes.  Customers can find men’s, women’s and kid’s shoes in a variety of styles and colors.  Shoe collections include flip-flops, casual slides, mid-heels sandals and clogs. All Okabashi shoes are sold at under $20 retail.

For more information, visit our website at www.okabashi.com or contact Meredith Garcia @ 678.730.5332 or Meredithg@okabashi.com

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